How to Increase Conversion Rates with Better Product Content
If you’ve been reading our blog for awhile, you likely already know that a good product description can help sell a customer on your product…
Author: Dan Nedelko
In 2002, I started Honeypot Marketing as a part-time business, we’ve grown over the years and now have a team of 15 amazingly talented Digital Marketers. We’re the special ops of Digital Marketing and we’re here to help you.
We’re a conversion focused digital shop, using insights to drive real business results. We help Fortune 500 and companies of all sizes craft and execute profitable and effective digital strategies.
Marketer Knows has been a passion of mine for quite a long time. Marketer Knows was created based on the belief that knowledge of Digital Marketing should be in the hands of the many rather than the hands of the few. Thank you for being here as we grow, learn and create together.
User-Generated Content: The Secret Weapon for Your Next Email Campaign
Today’s economy is all about social proof. User-generated content (UGC) is one way to showcase why your brand matters. Moreover, email combined with UGC is…
How Fixing Client Analytics Can Help Agencies Sell More
A completely accurate client analytics account is few and far between. That forces you, brave agency veteran, to roll up your sleeves and try to…
Key Customer Metrics You Need to be Tracking (Infographic)
In order for a business to generate a long-term, sustainable profit, new customers need to be driven to your site, existing customers need to be…
How and Why All Marketers Should Document User Flows
In the zone. Feeling it. In the groove. Zeroed in. A state of flow. We’ve all been there (hopefully) at some point in our lives.…
Using Kissmetrics to Find Your Most Valuable Marketing Campaigns
So you converted 3.1% of your visitors last month? Awesome! How many of them spent more than $100 on their purchase? Or how many were…
A Cheat Sheet to Designing a Pricing Page that Converts
Most pricing pages have three plans laid out horizontally across the page. But why? And in what order? Simply copying what everyone else is doing,…
4 Ways Disruptive Marketing is Winning Over Customers
Much more than just a buzzword, disruptive marketing is changing the way we react to, understand and accept companies and their advertising. From a business…
95% Of Your Churn Should be Ignored. Here’s Why
When it comes to customer dissatisfaction, Spirit Airlines has consistently been the forerunner in the airline industry. Even in the recent travel report published by…
5 Techniques to Help You Truly Understand Your Customers
Optimizing the customer experience is a great way to get new customers. It’s also one of the best ways of fostering customer loyalty. According to…